第38届国际玩具和潮玩(深圳)博览会
2026年4月9-11日 深圳国际会展中央(宝安区)
提及美国加州,许多人会想起阳光与海滩。这里是美国经济、人口第一年夜州,也是浩繁经典玩具的摇篮,近来因真人影戏《芭比》而冲上热搜的芭比娃娃就降生于这里——除了此以外,你还有知道有哪些经典玩具降生在加州吗?
米奇老鼠毛绒
1928 年,华特·迪士尼 (Walt Disney) 及乌布·伊沃克斯 (Ub Iwerks) 配合执导了第一部以米老鼠为主角的动画片《威利号轮船》(Steamboat Willie),年夜获乐成。
成衣卡罗琳·克拉克 (Carolyn Clark)决议以它为原型建造一款毛绒玩具。因为没有什物比照,她让有绘画基础的侄子到影院中把米老鼠的形象经由过程素描的情势画下来作为参考。
什物完成后,克拉克把这只米老鼠娃娃拿给华特·迪士尼看,追求授权。迪士尼被克拉克的手艺所折服,两人告竣了互助:迪士尼帮克拉克组建建造团队,而克拉克帮迪士尼出产米老鼠玩偶。

迪士尼与由克拉克卖力缝制的首代米老鼠毛绒
但克拉克团队的产量始终有限,当产物求过于供时,迪士尼公司思量委托别的的年夜型工场来扩展米老鼠玩偶的出产。但迪士尼本人始终对于量产产物不满足。在是,他选择把克拉克团队的建造纸样公然,让家长本身也能够于家缝制。
虽然,迪士尼家族成员形象的玩偶厥后都陆续由年夜工场量产,但克拉克卖力手缝的米老鼠玩偶始终遭到保藏家的青睐。

印制了迪士尼米老鼠娃娃纸样尺寸的出书物
风火轮玩具车
风火轮玩具车由美泰公司的结合开创人匹俦中的丈夫埃利奥特·汉德勒(Elliot Handler)在1968年提出。有传是为了应答1952年创建的英国玩具车品牌洋火盒(后被美泰收购)而设。
风火轮玩具车不是依赖自身动力,而是依赖重力于怪异的亮橙色塑料轨道上行进,其初代玩具车的时速甚至可达每一小时200英里(约合321千米每一小时),险些及现实的赛车媲美。
首批16辆风火轮玩具车由前通用汽车设计师哈里·本特利·布拉德利 (Harry Bentley Bradley) 设计。

1968年首套16款风火轮玩具车宣传海报
到2018年风火轮创建50周年时,美泰公布已经出产了60亿辆玩具小车。到2022年,风火轮的全世界发卖额跨越12亿美元。2025年将推出真人年夜影戏。
芭比娃娃
芭比降生的故事,信赖许多读者都相称认识,咱们再也不赘述。这里只需要知道,其母公司美泰恰是座落于加州。

1959年首款芭比娃娃
贝兹娃娃
这是少有能与芭比娃娃对抗,甚至一度战胜了芭比娃娃的娃娃品牌。该系列始在2001年,推出了四款差别种族表面的娃娃。与芭比大相径庭的辣妹气势派头,令其一上市就风靡市场。
产物设计师卡特·布莱恩特 (Carter Bryant)在2000年为美泰事情,于他脱离美泰公司的两周前,将产物观点卖给了MGA文娱公司。只管设计师声称产物观点是于他休假时期形成的,但也没法防止不了MGA文娱及美泰就其版权归属的多轮诉讼。

由于版权之争,贝兹娃娃曾经悄无声气地从货架上消散好几年,直到2010年头才重返市场,以记念该品牌建立10周年。
2013年,贝兹娃娃洗面革心,换上了全新的logo,并于2014年举行完全鼎新,努力让品牌回归本源。于2021年隆重庆祝其20周年后,一直活跃至今。
飞盘
这款产物的发现人是沃尔特·弗雷德里克·莫里森 (Walter Frederick Morrison),他及其时的女友把爆米花罐头盖顺手扔着玩。当他们于加州的沙岸上扔着玩,被旁人问起的时辰,莫里森看到了商机。
颠末屡次测验考试,莫里森于1954年景立了本身的公司,卖力卖由柔性PP塑料制成的飞碟产物。到1955年,莫里森对于飞碟举行了改良,称为Pluto Platter,是现代飞盘的原型。
他在1957年将这项产物权力转卖给Wham-O公司,由其举行专业的贸易化运营,并注册了牌号“Frisbee”。

发现人莫里森及现代飞盘原型Pluto Platter
但让飞盘普和起来的是Wham-O其时的总司理及营销副总裁Ed Headrick。
他进一步改良了飞盘模具,使其更容易控、同时又更容易对准。他创建了国际飞盘协会,成为飞盘运动之父。他归天后,骨灰被建造成飞盘,以作记念。飞盘在1998年入选美国玩签字人堂。

掺入了飞盘运动之父Ed Headrick骨灰的记念飞盘(图源:Chemical Engineer)
呼啦圈
传统的呼啦圈发源在原居民用竹、柳、藤或者硬草制成的箍,是本地某种典礼跳舞的演出道具,已经存于数千年,或者是放到地上滚动的儿童玩具。
于1950年月,经美国加州Wham-O公司推出改进后的塑料版本并举行贸易化运营,风靡全世界。岑岭期间,呼啦圈天天的产量高达5万个。
到1965年,Wham-O公司开创人想出于呼啦圈中插手滚珠让其于动弹历程中发作声响的把戏,陆续又有万花筒涂装设计、夜光等新弄法呈现。
1999年,呼啦圈入选美国玩签字人堂。

1950年月Wham-O公司呼啦圈的宣传资料
水滑垫
水滑垫(Slip ’N Slide)此刻于炎热的加州很是常见。它是于1960年月,由一个船舶装璜设计师罗伯特·卡里尔(Robert Carrier)发现的。
他看到孩子们炎天时于湿淋淋的油漆地面上滑行顽耍,在是他先是用更柔软平滑的人造皮革铺于地面上取代油漆地面,随后又于一侧缝上管子,于顽耍时注水,形成喷水效果,成为今朝常见的水滑垫。
精明的加州玩具商Wham-O再次登场,从卡里尔手上买下了水滑垫,并在1961年于玩具展上推出。同年9月,于美国就卖出了30万套。这款产物今朝依然有售。

Wham-O复旧版水滑垫
橡胶毛毛球
橡胶毛毛球(Koosh Ball)的发现人是加州硅谷工程师斯科特·斯蒂林格 (Scott Stillinger)。他受孩子玩抛接球游戏的开导,使用橡皮筋及他于斯坦福年夜学进修产物设计时学到的技术,打造出一款更安全的球,就是橡胶毛毛球。
这类球不会处处乱弹乱跑,并且遇到人身上也很柔软不会使人受伤。

橡胶毛毛球
1986 年,斯蒂林格及曾经于美泰 (Mattel) 从事营销事情的妹夫马克·巴顿 (Mark Button) 双双告退开办了OddzOn Products卖橡胶毛毛球。
到 1989 年,产物已经遍布美国1.4万家玩具店,并于全世界20个国度/地域发卖。于1997年公司被孩之宝收购以前,他们已经经把橡胶毛毛球演化出约50种差别规格的产物。
《乓》街机游戏
《乓》是一款乒乓球主题的投币式街机游戏,其英文名称“Pong”来自乒乓球击打后所发出的声音。它由街机、家用电子游戏机初期开荒者雅达利(Atari)于1972年11月29日推出,常被认为是电子游戏汗青上第一款街电机子游戏。
其时,游戏机被投放到酒吧中试水,成果为酒吧带来极高的人气。随著游戏愈来愈受接待,雅达利收到愈来愈多《乓》游戏街机的定单。
截至1973年(即《乓》推出的次年),雅达利已经收到2500张定单。1974年,定单数目更是跨越了8000张。按初代每一台硬件单价80美元算,光游戏机硬件定单收入就到达每一年64万美元,还有没算上天天30-40美元的游戏收入,这于其时,相称可不雅。

初代《乓》游戏街机
《模仿都会》游戏
《模仿都会》(SimCity)是一款开放式的世界都会制作游戏系列,最初由威尔·莱特设计(Will Wright),由玩家本身设计城镇的结构:将地盘划分为贸易、工业或者室第区;本身制作电网及交通体系,搭建整个都会运转体系。这类设计理念于其时是相称立异、超前的。
系列首作由Maxis公司(莱特的公司,后归属艺电,现已经被解散)于1989年刊行,并衍生出多个版本于全世界刊行。此外,该系列也对于后世诸多制作型游戏造成深远影响,很是脱销的《模仿人生》系列就是凸起的例子。

1989年PC端《模仿都会》的游戏画面
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CONNECT:[ UseTime:0.006996s ] mysql:host=hdm721885362.my3w.com;port=3306;dbname=hdm721885362_db;charset=utf8mb4SHOW FULL COLUMNS FROM `ta_system` [ RunTime:0.004628s ]SELECT * FROM `ta_system` ORDER BY `id` DESC LIMIT 1 [ RunTime:0.004207s ]SHOW FULL COLUMNS FROM `ta_settings` [ RunTime:0.004419s ]SELECT * FROM `ta_settings` ORDER BY `id` DESC LIMIT 1 [ RunTime:0.004084s ]SELECT * FROM `ta_system` ORDER BY `id` DESC LIMIT 1 [ RunTime:0.004095s ]SHOW FULL COLUMNS FROM `ta_field` [ RunTime:0.004498s ]SELECT `type`,`field` FROM `ta_field` [ RunTime:0.004041s ]SHOW FULL COLUMNS FROM `ta_cate` [ RunTime:0.004459s ]SELECT `id`,`cate_name`,`cate_folder`,`module_id` FROM `ta_cate` ORDER BY `sort` ASC,`id` ASC [ RunTime:0.004026s ]SHOW FULL COLUMNS FROM `ta_module` [ RunTime:0.004559s ]SELECT * FROM `ta_module` WHERE `id` = 19 LIMIT 1 [ RunTime:0.004094s ]SELECT * FROM `ta_module` WHERE `id` = 19 LIMIT 1 [ RunTime:0.004070s ]SELECT * FROM `ta_module` WHERE `id` = 19 LIMIT 1 [ RunTime:0.004094s ]SELECT * FROM `ta_module` WHERE `id` = 19 LIMIT 1 [ RunTime:0.004077s ]SELECT * FROM `ta_module` WHERE `id` = 19 LIMIT 1 [ RunTime:0.004124s ]SELECT * FROM `ta_module` WHERE `id` = 19 LIMIT 1 [ RunTime:0.004182s ]SELECT `module_id` FROM `ta_cate` WHERE `cate_folder` = 'news' LIMIT 1 [ RunTime:0.004045s ]SELECT `table_name` FROM `ta_module` WHERE `id` = 19 LIMIT 1 [ RunTime:0.004038s ]SELECT * FROM `ta_field` WHERE `module_id` = 19 ORDER BY `sort` ASC,`id` ASC [ RunTime:0.004173s ]SELECT `id` FROM `ta_cate` WHERE `cate_folder` = 'news' LIMIT 1 [ RunTime:0.004022s ]SELECT * FROM `ta_cate` WHERE `id` = 21 LIMIT 1 [ RunTime:0.004092s ]SELECT `id`,`parent_id` FROM `ta_cate` [ RunTime:0.004012s ]SELECT * FROM `ta_module` WHERE `table_name` = 'article' LIMIT 1 [ RunTime:0.004068s ]SHOW FULL COLUMNS FROM `ta_article` [ RunTime:0.004515s ]SELECT * FROM `ta_article` WHERE `id` = 132 LIMIT 1 [ RunTime:0.012866s ]SELECT * FROM `ta_module` WHERE `table_name` = 'article' LIMIT 1 [ RunTime:0.004138s ]SELECT * FROM `ta_field` WHERE `module_id` = 19 ORDER BY `sort` ASC,`id` ASC [ RunTime:0.004212s ]SHOW FULL COLUMNS FROM `ta_dictionary` [ RunTime:0.004505s ]SELECT `dict_value`,`dict_label` FROM `ta_dictionary` WHERE `dict_type` = '14' ORDER BY `sort` ASC,`id` DESC [ RunTime:0.004128s ]SELECT `dict_value`,`dict_label` FROM `ta_dictionary` WHERE `dict_type` = '15' ORDER BY `sort` ASC,`id` DESC [ RunTime:0.004127s ]SELECT * FROM `ta_module` WHERE `model_name` = 'Cate' LIMIT 1 [ RunTime:0.004054s ]SELECT * FROM `ta_field` WHERE `module_id` = 20 AND `field` = 'sort' LIMIT 1 [ RunTime:0.004056s ]SELECT * FROM `ta_module` WHERE `model_name` = 'Cate' LIMIT 1 [ RunTime:0.004149s ]SELECT `id` FROM `ta_module` WHERE `model_name` = 'Cate' LIMIT 1 [ RunTime:0.004025s ]SELECT `field` FROM `ta_field` WHERE ( field = 'pid' OR field = 'parent_id' ) AND `module_id` = 20 LIMIT 1 [ RunTime:0.004062s ]SELECT `id`,`cate_name`,`parent_id` FROM `ta_cate` ORDER BY `sort` ASC,`id` DESC [ RunTime:0.004059s ]SELECT `id` FROM `ta_cate` WHERE `module_id` = 19 [ RunTime:0.004001s ]SELECT * FROM `ta_module` WHERE `model_name` = 'UsersType' LIMIT 1 [ RunTime:0.004105s ]SELECT * FROM `ta_field` WHERE `module_id` = 6 AND `field` = 'sort' LIMIT 1 [ RunTime:0.004092s ]SELECT * FROM `ta_module` WHERE `model_name` = 'UsersType' LIMIT 1 [ RunTime:0.004131s ]SELECT `id` FROM `ta_module` WHERE `model_name` = 'UsersType' LIMIT 1 [ RunTime:0.004015s ]SELECT `field` FROM `ta_field` WHERE ( field = 'pid' OR field = 'parent_id' ) AND `module_id` = 6 LIMIT 1 [ RunTime:0.004024s ]SHOW FULL COLUMNS FROM `ta_users_type` [ RunTime:0.004475s ]SELECT `id`,`name` FROM `ta_users_type` ORDER BY `sort` ASC,`id` DESC [ RunTime:0.004028s ]SELECT `dict_value`,`dict_label` FROM `ta_dictionary` WHERE `dict_type` = '1' ORDER BY `sort` ASC,`id` DESC [ RunTime:0.003992s ]UPDATE `ta_article` SET `hits` = `hits` + 1 WHERE `id` = 132 [ RunTime:0.017872s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 21 LIMIT 1 [ RunTime:0.003989s ]SELECT * FROM `ta_cate` WHERE `is_menu` = 1 ORDER BY `sort` ASC,`id` DESC [ RunTime:0.004110s ]SELECT * FROM `ta_module` WHERE `id` = 19 [ RunTime:0.004089s ]SELECT `id`,`cate_id`,`url`,title as cate_name FROM `ta_article` WHERE `status` = 1 AND `site` IN ('0','1') AND `cate_id` = 17 ORDER BY `sort` DESC [ RunTime:0.004513s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 17 LIMIT 1 [ RunTime:0.004101s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 17 LIMIT 1 [ RunTime:0.005582s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 17 LIMIT 1 [ RunTime:0.004072s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 17 LIMIT 1 [ RunTime:0.004783s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 17 LIMIT 1 [ RunTime:0.004064s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 17 LIMIT 1 [ RunTime:0.004031s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 17 LIMIT 1 [ RunTime:0.004043s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 17 LIMIT 1 [ RunTime:0.004026s ]SELECT `id`,`cate_id`,`url`,title as cate_name FROM `ta_article` WHERE `status` = 1 AND `site` IN ('0','1') AND `cate_id` = 18 ORDER BY `sort` DESC [ RunTime:0.004510s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 18 LIMIT 1 [ RunTime:0.004065s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 18 LIMIT 1 [ RunTime:0.004035s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 18 LIMIT 1 [ RunTime:0.004057s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 18 LIMIT 1 [ RunTime:0.004026s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 18 LIMIT 1 [ RunTime:0.004031s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 18 LIMIT 1 [ RunTime:0.004030s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 18 LIMIT 1 [ RunTime:0.004017s ]SELECT `id`,`cate_id`,`url`,title as cate_name FROM `ta_article` WHERE `status` = 1 AND `site` IN ('0','1') AND `cate_id` = 19 ORDER BY `sort` DESC [ RunTime:0.004524s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 19 LIMIT 1 [ RunTime:0.004052s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 19 LIMIT 1 [ RunTime:0.003999s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 19 LIMIT 1 [ RunTime:0.004057s ]SELECT `id`,`cate_id`,`url`,title as cate_name FROM `ta_article` WHERE `status` = 1 AND `site` IN ('0','1') AND `cate_id` = 20 ORDER BY `sort` DESC [ RunTime:0.004490s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 20 LIMIT 1 [ RunTime:0.004006s ]SELECT `id`,`cate_folder`,`module_id` FROM `ta_cate` WHERE `id` = 20 LIMIT 1 [ RunTime:0.004006s ]SELECT * FROM `ta_cate` WHERE `id` = 21 LIMIT 1 [ RunTime:0.004155s ]SELECT * FROM `ta_cate` WHERE `id` = 21 LIMIT 1 [ RunTime:0.004134s ]-必一运动官网



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